I encountered this very clever idea while lunching at the Amsterdam Brewhouse at Toronto’s waterfront.

With customers lined up outside and requesting indoor seating, space inside the restaurant was limited.

How clever of the brewhouse to offer cozy blankets, branded with their logo, to customers hesitant about sitting on the patio due to chilly winds.

Not only does it make the customer feel cared for and catered to, but it also increases the restaurant’s seating in cooler weather.

Bravo, Amsterdam Brewhouse. We cozy up to this keen marketing idea.

By |2017-10-31T15:29:11+00:00June 8th, 2016|Categories: Blog|0 Comments

About the Author:

Tracey's journalism background gives her a unique skill set in the world of corporate media and its promotion. She is a marketing professional who specializes in video, graphic design, displays, tradeshow materials, event promotion, web, ads and published event coverage.

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